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Global Studio Marketing Podcast

Apr 23, 2020

Nobody gets into business with the hope they will one day...and even possibly often...have to share bad news.

We all prefer happy stories of victory and success, and rapid growth, and tremendous profits and a brand clearly on the rise.

Yet...sometimes it doesn't work out that way.

Sometimes, through no fault of your own, the circumstances around you conspire to create an atmosphere of insurmountable difficulty. 

And you might even fail.'ve got to share some bad news.

How do we do it in a way that will cause the least pain to the recipient, while also creating the most closure? So that new steps forward can be taken and the healing process can begin?

Join Michael as he shares critical insights in how to best communicate bad news.