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Global Studio Marketing Podcast

Sep 28, 2019

No business is going to make it without sales.

And, to get sales, at some point in the process, it requires salespeople. The better the talent you have in sales, typically the more success you'll experience.

Yet, before you get too far along in your entrepreneurial venture there is something you should know about your...

Sep 25, 2019

You've put all of your efforts and resources into your big idea and it's a great success. There's only one problem.

It's easy to rip off. And, before long, all of your competitors are offering the same product or service at a much discounted rate.

Winning in marketing isn't enough. You have to have a strategy in place...

Sep 21, 2019

We are operating in a world of seemingly infinite choices.

You can buy just about anything and have it delivered to you overnight...if not within a few hours.

This means businesses need to be more competitive than ever. They can't be "just another option", they need to be the best.

But how can you possibly be the best...

Sep 13, 2019

Your clients want clarity when it comes to making their purchase decisions.

They want to be able to compare apples to apples.

That's completely understandable and it's something each of us seek out when we're making purchasing decisions.

But, when you're the seller, is this necessarily a good thing for your company's...

Sep 11, 2019

You've been there. You've done it.

You put your entire team to the task of winning an important project bid. And you all nailed it!

But, then you lose. Inexplicably. 

How could they have chosen such an inferior option?

You're not alone. Many businesses get devastated by participating in Dog and Pony Shows, which only...