Jan 24, 2022
Sales objections. They are so critical to the sales process, and
the best sales people in the world are masters at dealing with
What is a sales objection? Quite simply...it's when you pitch your products or services, either directly or through your marketing...and rather than getting a "Yes", you get a...
Jan 12, 2022
If you want to describe in one word what most entrepreneurs feel about marketing it would be this: FRUSTRATION!
Frustration as in, "Why doesn't this work easier?"
It's not an empty feeling. It's actually founded in fact. The fact being, marketing yourself, your business, your products, your services...folks...it's ain't...
Dec 31, 2021
It's not uncommon to hear an entrepreneur say or even shout, "My marketing isn't working."
These entrepreneurs are probably right in that they aren't attracting as much interest and generating as many sales as they hoped.
But...usually, it's not their marketing that isn't working...it's that they don't have the right...
Dec 21, 2021
Most entrepreneurs are under the belief that being successful in business is all about gaining more sales, more revenues, and more money.
This is true. Sales are good. Sales are essential.
We've all heard that "Money Makes the World Go Around" and to a large degree this is true as well.
However, sophisticated marketers...
Dec 16, 2021
Marketing is an art and science that requires an intense amount of focus and attention to detail.
The best marketers on the planet are those who are always alert to the shifting tides of demand, of emotional bonding, of popularity and of trends.
You see, we all want to serve a customer base that is highly loyal and that...