Jan 29, 2021
Big Foot...the Devil's Triangle...the Loch Ness Monster...and Crop Circles.
Unexplained phenomenon. Baffling conundrums cloaked in deep mystery. All without clear and poignant understanding.
Until this podcast episode.
At least when it comes to Crop Circles. Because there is a revelation in marketing when it comes to...
Jan 19, 2021
Trying to get people to pay attention to your business is no easy task in this incredibly busy and over-messaged world.
Then, once you actually get your prospect's or customer's attention...you've barely got your foot in the door.
Getting them to buy...to give you their precious money and time...well, sometimes that can...
Jan 9, 2021
Many entrepreneurs strive to capture a portion of their target market. They do the math and figure they'll be wildly successful even if they only capture 1% of what's out there.
Yet, all too soon, they realize how much effort it takes even to get barely over 0% of the available market.
Why is this? Why is it so hard to...
Jan 4, 2021
Launching a business and building something from scratch? That's not easy. It's complicated stuff.
An idea scribbled on a cocktail napkin turned into a major enterprise?
It's rocket science...it's art...it's magic. It's iffle diffle of the highest order.
Don't let anybody ever tell you that being an entrepreneur...